Our Lady of Perpetual Branding is back and trolling for good ideas:
Google Search String: Amobe, NFL, Phe
IP Address: 146.197.243.16
Country: United States
City: Beaverton
ISP: Nike Incoporated
Date: 30th April 2007
Time 20:00:05
It’s not the first time, you know.
Just use it. But remember where you got it, okay?
Well hush my mouth and slather me in grits! A very important person just payed a call using the following Google search string:
Anybody care to guess who that V.I.P. was?
Date: 30 November Time: 12:44:47
I.P address: 146.197.243.16
Country: United States
City: Beaverton, Oregon
ISP: Nike Incorporated
That’s right–she’s baaaack!
No, really, I want even charge a consulting fee. Just rain down on me a pair of those sweet Air Max 360s.
But I was rooting for Auburn to beat Florida last Saturday. Probably not until one is fully converted should such things be allowed.… Read the rest
It’s a given that if you’re taking a walk or a run on a Saturday morning in Alabama (or just about anyday anywhere in the South for that matter) and you meet up with one of your neighbors, that you’ll exchange a greeting of some sort. A head nod, a lift of the hand, a “hey,” or the classic “good mornin'” are all socially acceptable salutations. To acknowledge and greet a fellow passerby is as much a Southern staple as barbeque, sweet tea, high school football and Wednesday night church.
Or so I thought.
This past Saturday I was nearing the half way mark of my morning run when I spotted a speed-walking, fifty-something woman clad in colorful, cheerful spandex coming around a corner directly into my path.… Read the rest
I thought that “getting Swooshed” would be the greatest thing that ever happened to me. Visions of free running shoes, endorsement contracts, commercials and billboards were dancing like Oregon Waffles in my middle-age, ever-balding head.
Instead, I went from Swoosh to spam in no time flat.
It all started when those pesky and creepy little search bot worm thingies started crawling all over my site a few days ago. Both Google and Yahoo (Inktomisearch.com) stop by at least daily, Yahoo sometimes more often. The result was a coordinated spam attack between 10:15 and 10:50 A.M. yesterday which launched eight cash-seeking missles that landed in the comment section of my various Nike posts.… Read the rest
In mob circles, it’s known as becoming a “Made man.” You’ve shown loyalty to the family through the years, doing all the dirty deeds you’ve been asked to do. Finally, after paying your dues, somebody notices. Suddenly, your suits get silkier, your shoes shinier, you receive VIP treatment at the dry cleaners and get the best seats at all the good restaurants with no reservations. Usually “being made” is the pinnacle of a mobster’s career–unless you’re Joe Pesci’s character Tommy DeVito in the movie Goodfellas.
Now I’m no mafioso, but I am a shoe nerd. And we have our day too, you know.… Read the rest
What a relief! In the comments from yesterday’s post, I mentioned that I went on a cleaning frenzy recently and threw away my Nike Air Max ’96s that I wore in the Rocket City Marathon back in 1997. After reminiscing about all my “old school” shoes, I began to have second thoughts and wondered if I was going to have to make a trip to the landfill to dig them out.
Good news–I found them! After 21 plus years of marriage, Eyegal knows that I often make rash decisions like that and figured that I would regret it and had put them in the garage instead of the trash can.… Read the rest
After coming clean on my shoe addiction, I’m ripping off a page from everybody’s favorite Catfish Queen reject Nancy French and having my first contest at Ocular Fusion.
(Cue the audience to shout) Name…That…Shooooe! (cue wild, audience applause and generic game show music)
That’s right, the first person to correctly ID the following shoe will receive, courtesy of yours truly, a signed copy of Doug Mendenhall’s new book, How Jesus Ended Up in the Food Court: Seventy-Seven Devotional Thoughts You Never Thought About Before.
Here’s the picture. Remember, I’m looking for the exact name of this Nike classic:
It’s really not that hard; there are sufficient clues scattered here and there that should lead you toward the correct answer.… Read the rest
“Where do I buy the Nike shoes?”
-Tom Hanks as Victor Navorski, The Terminal
Hello. My name is Mike the Eyeguy, and I am a shoe nerd.
There, I said it, it’s out in the open now. I no longer have to hide the fact that ever since I was a bushy-haired boy growing up in the 1970s, I’ve been obsessed with athletic shoes of all brands, colors and sports. I’ve worn just about all of them at one time or another: Keds, PF Flyers (remember how they made you run faster and jump higher?), Converse All Star Chuck Taylor canvas high tops (black, red and sky blue–back before I knew that color was associated with the evil Tar Heels), Puma “Suedes” (often referred to as “Clydes” after Walt Frazier, famous point guard for the N.Y.… Read the rest
A while back in my post Hey Nike, I’m Your Man!, I made the case that large megacorporations such as the Winged Goddess of Victory should take a look at “Average Joes” (such as yours truly) instead of professional athletes when it comes to endorsements and ad campaigns. What better way to connect with the Common Man or Woman than to feature one of their own, struggling to balance their mundane, workaday duties with the ongoing obligation to fitness and athletic achievement?
Well, Nike still hasn’t called me to endorse the Air Max 360, but apparently somebody’s been reading my blog!… Read the rest
You may not walk on water with the latest and greatest Nike running shoe, but you will be running on a cushion of pure, 100% air. But if you want a pair of the new Nike Air Max 360s set to debut this week, be prepared for some sticker shock–at $160 per pair, pure air doesn’t come cheap.
According to a Nike researcher who developed the shoe, “This is about trying to get people to run faster, better and longer and about minimizing the risk of injuries.” That sounds good to me, because as I have pointed out before, fast is good.… Read the rest
